Last month we were honoured to be asked to talk at the NADJ AGM in Wales. Whilst we had so many people from a single industry in the same room we took the opportunity to do a bit more surveying!
Regular blog readers will know that I think too many of us fail to properly differentiate our business from our competitors- we use words to describe our service which any of one of our competitors could (and do) use. To illustrate this, during our presentation we asked the attendees to write down 5 things which differentiate them from their competitors, the results are below.
Our experience across multiple industries suggest that this is not a DJ-specific issue, so whoever you are, and whatever you do, now is a great time to have a really big think about what sets you apart!
For many DJ’s who have been in touch since, and asked about the presentation- here is a lin here: http://prezi.com/wohyexzlwzhl/nadj-agm-ooom Remember to keep in touch with us!Posted by RubyStar | 0 comments