The Goal by Eli Goldratt, by

Book Title: The Goal by Eli Goldratt
Author:
ISBN-13: 978-0566086656
Available on Amazon?: Yes, click here
Available on Kindle?: Yes, click here
Available on Audible?: Yes, click here
Short Summary
Written in a fast-paced thriller style, The Goal is the gripping novel which is transforming management thinking throughout the Western world. The author has been described by Fortune as a ‘guru to industry’ and by Businessweek as a ‘genius’. It is a book to recommend to your friends in industry – even to your bosses – but not to your competitors.Alex Rogo is a harried plant manager working ever more desperately to try and improve performance. His factory is rapidly heading for disaster. So is his marriage. He has ninety days to save his plant – or it will be closed by corporate HQ, with hundreds of job losses.
It takes a chance meeting with a colleague from student days – Jonah – to help him break out of conventional ways of thinking to see what needs to be done. The story of Alex’s fight to save his plant is more than compulsive reading.
Reason for Nominating
I first picked up 'The Goal' by Eli Goldratt when I was stuck in Istanbul airport for several hours, and was very bored.See all Business Bookworms books HERE Posted by Stephen Mitchell | 23 comments
It's a business management book written as a novel, and has become a bit of a staple of the reading list of a lot of business management courses.
Not knowing what to expect I thought I would give it a go, and duly handed over the requisite amount of Turkish lira.
What I found was a book that's message has stayed clearly with me, and several times I found myself stopping and thinking what a clever premise the book was, a novel that actually was an excellent management book.
It's all about focusing on the business workflow, identifying where problems, bottlenecks etc arise and alieviating those, and ensuring that resources aren't wasted on areas that then do not flow efficiently.
Set in a manufacturing set up, it's easy to apply the fundamentals to any business, and certainly forced me to think about the business I was involved with, and where our value was being blocked by inefficiencies, and falling down.
Reading this book will not only provide an apt way for you to wait for an airplane and help you forget about the numb bum syndrome of departure lounge seating areas, but I defy you to finish it and not immediately write a list of things you are going to address in your business.
It has the potential to change the way you operate, it did with me!Stephen Mitchell
Rich King
There aren’t too many ‘interesting’ management books out there. This one is. By creating characters in a manufacturing plant and putting them in a story, that I’m sure we can all relate to, the author has produced a bit of a masterpiece. It is an old book – written before mobile phones and computers ran the world – so some predicaments are no longer valid. Also, it may teach you to suck eggs in places and some of the situations are a little too contrived.
But, on the whole, an excellent management book. A real page-turner
RubyStar
Well, I’ve started reading it now. I wasn’t sure at all to begin with. My copy has a different cover (a super-cheesy shot of the author) and reading the back I was a bit unsure as to how the manufacturing setting would translate to my business. Time will tell, but so far I am finding it quite compelling to read. Love to be surprised by a book!
Priscilla
Quick question: I have reserved the book from the library, but takes a week to arrive. When you say book of the “month” is that the calendar month, or four week period starting from now?
Sorry for being pedantic, I am just setting the expectations with myself, as to how quickly I need to finish the book! Busy bookworm reading ahoy!
Priscilla
I am now assuming it’s book of the month for Dec! But thought I’d better just check, what with you speedy readers out there!
louise.ebrey@bridgewaterlatitude.com
It’s about 5 years since I read this. It’s interesting looking back becasue it was a book which made an impact on me and it’s readability really helped. In practice over the years I have found that some of it has been useful to build into my methodologys and thought processes and some less so.
The one thing I think it lacks is enough detail for people to be able to apply the ideas in practice. Lots of techniques are talked about and I thought I had understood them. When I went back to use them I realised that aprts of the how were missing. Have other people had this experience?
It’s a book I certainly recommend to others – it’s good for people who find business book hard going and aas an introduction to effective ways of working.
Louise
Jo Belfield
Hi Bookworms!
I have just bought this on Kindle and I am looking forward to reading it when I have finished my current book. It isn’t a title or an author I have come across before and I find the idea of a business book written as a novel quite intriguing!
Jo
personaltravelcounsellor
Right then I’m off to download this onto my Kindle and will get reading…
RubyStar
Hello all yes, its OK Priscilla you have at least a month to read the book, and whilst we will have a new book each month the discussions will stay open in the archive as we move forward so you can comment when ever you get a chance.
Louise, particularly interesting to hear your views give what you do – what bits do you think are missing? How have things moved on in terms of Process Engineering since this was written?
GoldrattBooks
Thanks for choosing The Goal for your Book of the Month—and thanks, too, for all the comments here. Here is a link to other books relating to Eli Goldratt’s Theory of Constraints: http://northriverpress.com. They are all available on Amazon, too. Happy reading!
se_mitchell
Blimey, that’s good management by Goldratt books…….thanks for the extra link.
Interesting selection of comments already on the book, – I thought when I chose it for this month that it would generate good debate, it certainly isn’t a traditional management book.
Well worth a read though, still things in it I’m using several years after reading it
Steve Mitchell
UP Consutkancy
RubyStar
Hello GoldrattBooks, thanks for getting involved and for saying Hi!
Catherine Sandland
Glad I have some time to read. Should arrive tomorrow
RubyStar
Well, I’ve finished reading it, and I have to say about a third of the way through I was really not enjoying it. The start of the book seemed really bleak and depressing and I always hate books which are about money as the sole aim of a business (I know, I know, I’ve naive).
Anyway, as it was book of the month I thought I’d best read on and I am very glad I did. Looking forward to hearing what everyone else thought of it, but for me it contained some really useful information – it has made me see some previous difficult situations more clearly, really focused my mind on the constraints in my current business (unsurprisingly they are mostly me) and forever revolutionised the order in which my OH cooks the components of eggs and soldiers. What more can you ask for from a book?
How is everyone else getting on with it?
Priscilla
Just got the book from the library, have read the first chapter and a bit! I must be in the bleak and depressing bit, hopefully get lighter soon!
RubyStar
Priscilla, it depressed me too – I think partly because of the focus on money, but also because it all a bit bleak to start out. Keep going!
louise.ebrey@bridgewaterlatitude.com
Hi Isla and all
Sorry it’s taken me so long to reply to your question.
I found that it was missing the how to. It seemed to all be there until you plan to implement it and then you realise you might need more detail.
Having said that, it’s great for inspiration and overview
louise.ebrey@bridgewaterlatitude.com
Forgot to ask – what’s the new improved way of cooking eggs and soldiers?
RubyStar
ha ha Louise- just that he finally understood that the toast is the contraint, not the eggs- so managed to priorities that for once, thereby avoiding overcooked eggs!!
Catherine Sandland
so after waiting ages for the book to arrive I set to and read…and read,.. and read… Really enjoyed it because it was a story I think and as those of you who know me know, i love stories. Funnily enough I didn’t find it bleak in the beginning at all – i think it created a ‘hunger’ ie a strong WHY we need to understand this stuff before getting into the nitty gritty. I am slightly surprised that I read it so diligently as I have never worked in manufacturing at this level. The bits I took away though are applicable elsewhere – asking great questions, coaching, having a strong team, listening to them and involving them.
Thought the husband/wife bit was a bit cheesy though although loved that his mother fed him oatmeal and said she would put it on the fridge for later when he didn’t eat it at breakfast! My sort of motherhood!
RubyStar
Glad you enjoyed it – what I love about this is that what you took from it was SO different from what I got from it- and reading you comments has made me think about all those other take-home lessons. For me my immediate learning was all about understanding the constraints in my business (which are nearly all me, and my time) and thinking about how to work with these. Love it!
kirstynewman
Finally got round to reading this last week. I will start by saying that is was a bit cheesy but that nevertheless I found myself quite enjoying it- maybe this just proves that I am a bit cheesy too! I have the feeling that some of the ideas will stick with me into my everyday life (tho I am not convinced that the toast is ever the constraint in egg and soldiers and suggest that rubystar might need to buy her OH a new toaster!).
I liked that in the last chapter he broadened it out a bit to try to show how the general principles might be applicable to non-manufacturing settings. What struck me was that the conclusions he draws, are very similar to some of the things that I teach people (I work in international development and provide training to policy making institutions on how to make use of research evidence). In particular, I liked the emphasis in the final pages on finding out what your key constraint is and then coming up with a potential solution which you then test out. It reminded me of this blog article I wrote: http://www.researchtoaction.org/what-problem-are-you-trying-to-solve/ about how people have a tendency to jump in with solutions (in this case in the form of communcation strategies) without understanding the core issue they wish to deal with.
I agree with some of the other bookwormers that the book was rather short on practical solutions- in particular I was reading the last chapter eagerly awaiting the method that he would use to identify the core contraint in the division- and then he didn’t tell us!! For my part, I find that using a problem tree analysis (where you break down causes and effects of a particular problem) is a useful way to get to understand core problems once you have identified them but I think identifying what the core organisational problem is can be tricky and sometimes needs a fresh pair of eyes- what do others think?
Amandatigerfish
I enjoyed the narrative approach to this story, and the analogy of the single file scouts/bottleneck/declining throughput was a beautifully described revelation. Who’d have thought anyone could have so succinctly helped us to discover the importance of ‘dependant events and statistical fluctuations’ ?
Jonah’s coaching questions worked well, as did having a strong team to bounce ideas off. I liked the fact that I too, was trying to work out the answers, and not just have them presented to me.
All in all, an engaging and thought provoking book with some real revelations. Even though I found the ending rather an anticlimax, I’ll still be passing it on to some of my manufacturing clients!
GaryC
I am 68% of the way through (you know this sort of stuff with Kindle!) and it has been heavy going in one sense and fascinating in another! I am going to change careers and go and work in manufacturing (if there is any left in the UK!).
I’ll let you know if it changed my life by the time I get to the end